Branding/Marketing Specialist Joins the AdminaHealth Team as the Company Accelerates Growth
AdminaHealth LLC, a leading provider of technology and financial solutions for the insurance marketplace, today announced it has named Jennifer Collinson to serve as its Director of Marketing & Communications.
Jennifer will be responsible for creating and executing a targeted marketing strategy to drive growth, as well as overseeing brand development and messaging to the brokers, TPAs, carriers, captive managers, and the employers and associations that the company serves.
“We are excited to welcome Jennifer to the AdminaHealth team to help us communicate the value that our cutting-edge SaaS solutions bring to the insurance marketplace,” said Robert A. Bull, CEO of AdminaHealth. “Jennifer’s background in creating comprehensive modern marketing strategies that scale are an excellent fit for our growing organization. We are thrilled to be welcoming to the team a senior Marketing leader who will increase the visibility of the company.”
Jennifer brings over seven years of experience in leading digital and traditional marketing initiatives. She previously served as the Director of Marketing & Communications at Hyde School, a private boarding high school in mid-coast Maine. Her key responsibilities in this role were brand stewardship, implementing marketing automation, digital marketing, content creation and curation, graphic design, and website management. She has also done consulting work to help growing businesses develop competitive brand identities and strategic marketing plans.
“The marketing landscape is constantly evolving, giving marketers more precise tools to be able to reach the audiences who would benefit from our services best,” said Jennifer. “I am excited to be joining such a talented team and looking forward to applying my expertise to communicate the value of AdminaHealth’s game-changing SaaS platform. What excites me most about this position is being a part of a company that is working to revolutionize the benefit and insurance marketplace through technology and software that will ultimately help more people be able to access affordable insurance.”
Jennifer holds a Master’s degree in Brand Development from Bath Spa University’s School of Art and Design and a Bachelor’s degree in Studio Art from Smith College.